Radisson Rewards reports over 27 mn plus members; launches new partnerships
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The program’s expansion strategy includes high growth regions, UK, Europe, the Middle East and Asia.
Radisson Rewards, the loyalty program for Radisson Hotel Group, has surpassed 27 million members within three years, reflecting its rapid growth and strong global appeal. In 2025, the program introduced a series of new and expanded partnerships across banking, travel and lifestyle sectors, strengthening its promise to make earning and using points easier, more relevant and more rewarding for members worldwide.
These new partnerships not only broaden everyday earning opportunities but also simplify points conversion and deliver added value through exclusive benefits. As Radisson Hotel Group’s global portfolio continues to grow, now spanning more than 1,600 hotels including member favourite resorts and city hotels, members now have more cities than ever to redeem their rewards in.
As part of Radisson Rewards’ expansion strategy across high-growth regions, including the UK, Europe, the Middle East and Asia, the program has significantly broadened its global banking network in 2025. These partnerships form part of a broader expansion strategy in Radisson Hotel Group high growth markets of Saudi Arabia, United Arab Emirates and India and they enable clients to seamlessly convert points from the bank’s own loyalty program into Radisson Rewards points.
Al Rajhi Bank, bank in Saudi Arabia and the Middle East, joins Radisson Hotel Group as a significant new partner. This momentum is further strengthened by a new partnership with HSBC Bank in Qatar and the United Arab Emirates. Together with AI-enabled meetings and events solutions and culturally tailored F&B concepts, these initiatives deepen Radisson Hotel Group’s connection with guests and loyalty members throughout the region.
The group has achieved record growth in India, recording 33 new hotel signings and expanding into 11 new cities in 2025. It has now partnered with HDFC Bank and Axis Bank to offer guests and clients unrivalled access to hotels and rewards.
In the United Kingdom, Radisson Hotel Group formed a new partnership with business credit card provider Capital on Tap, offering their PRO customers an exclusive tier match. This grants them immediate VIP status to utilise within Radisson Rewards.
The new Radisson Rewards Shop allow members to earn points on everyday purchases while shopping with brands in the portal, brands include Fnac, Sephora, Adidas, Nike, Apple, and Samsung. Radisson Rewards Shop is currently available in the UK, US, India, Spain, France, Italy and Germany.
Further strengthening its travel ecosystem, the program has extended its partnership with GetYourGuide, a booking platform. Radisson Rewards members in all markets are now able to earn points per every US dollar spent in every market worldwide – enabling them more experiences, and more rewards.
“These partnerships reflect our commitment to expanding Radisson Rewards beyond hotel stays and creating a truly global lifestyle program,” said Ana Martinez de Velasco, Global Director, Radisson Rewards at Radisson Hotel Group “By integrating with leading brands across banking, travel, and retail, we are giving our members more ways to earn, more ways to engage, and more reasons to stay loyal.”
