SATTE raises the bar ahead of its Feb 2026 showcase; to deepen connect with travel trade on Oct 30

The exhibition space is already 95% sold out, reaffirming SATTE’s position as India and Asia’s largest travel and tourism platform.

SATTE 2026 announces a record-breaking response with participation from leading Indian and international tourism boards, DMCs, airlines, hotels, and travel technology brands, ahead of its mega show in February 2026, set to be held from February 25 to 27 at the Yashobhoomi Convention Centre, Dwarka, New Delhi. The exhibition space is already 95% sold out, reaffirming SATTE’s position as India and Asia’s largest travel and tourism platform.

To celebrate this strong industry response and engage with the trade by discussing challenges, gathering feedback, and addressing key concerns, SATTE is set to host a networking evening in Delhi on October 30, ahead of the holiday travel season.

Participants will get an exclusive preview of how SATTE 2026 is shaping up, including new initiatives, strategies to overcome past challenges, and opportunities to interact with Yogesh Mudras, Managing Director, Informa Markets India; Pallavi Mehra, Sr. Group Director & Publisher, Travel Trends Today (T3), Informa Markets India; Amit Aggarwal, Head – Exhibition Venue Sales & Marketing, Yashobhoomi (IICC); and Max Fernandes, Sr. Group Director – Operations, Informa Markets India.

This edition will see participation from over 60 countries and 28 Indian states, showcasing their destinations, products, and experiences - a testament to SATTE’s expanding global footprint and robust domestic representation.

In partnership with the Services Export Promotion Council (SEPC), SATTE 2026 will also host over 300 qualified international buyers under the ATITHI initiative, the largest-ever hosted buyer programme in India’s travel trade exhibition ecosystem.

Marking 33 years of legacy, the upcoming edition is set to roar boosting SATTE’s vision of creating infinite opportunities for business networking, innovation, and collaboration across global travel markets.
 

Beyond the main event, SATTE continues to expand its reach by taking opportunities right at the doorstep of travel planners through multi-city roadshows in key source markets, covering 75 cities across India. Driven by an extensive on-ground team, this initiative ensures deep engagement with travel trade communities and retail networks nationwide.

The unwavering trust of leading travel and trade associations (TAAI, IATO, ATOAI, OTOAI, TAFI, ICPB, and others) further reinforces SATTE’s dominance as the most influential platform in the industry.

A major highlight this year will be the SATTE Leadership Summit, bringing together eminent policymakers, global tourism boards, and industry leaders to deliberate on the future of travel, technology, sustainability, and India’s inbound growth potential.

Harnessing the power of technology, SATTE 2026 will also leverage advanced digital tools such as SATTE Connect and SATTE 365 to drive year-round engagement, enabling seamless exhibitor - visitor matchmaking and stronger community interaction.

The consistent year-on-year growth in pre-registrations, social media engagement, and lead conversions also reflect the success of SATTE’s integrated marketing approach, blending ATL, BTL, digital, and on-ground activations to deliver maximum visibility and ROI.