In his new role, he will spearhead business development initiatives and contribute to the growth and expansion of the Fortune Hotels portfolio across key markets

Situated on the Lucknow-Kanpur Road, the upcoming hotel will provide seamless access to both cities. It is being developed to meet the growing demand for premium accommodations in the region, fuelled by business travel, pilgrimage tourism, MICE, and destination weddings.

Prior to joining Fortune Hotels, Bharadwaj has held key managerial positions with leading hotel brands, including Holiday Inn Amritsar, Holiday Inn Chandigarh Panchkula (IHG), and The Fern Hotels and Resorts.