BWH Hotels strengthens portfolio in Africa with four new hotels in pipeline
Wytze van den Berg
The growth plan includes two new properties in Nigeria, one in Ethiopia, and one in Tanzania.
BWH Hotels, Best Western Hotels & Resorts, and SureStay Hotels announced its renewed commitment to the African continent as the group prepares to participate in the upcoming Future Hospitality Summit (FHS) Africa, taking place from March 31 –April 1, 2026. The company will be represented by Wytze van den Berg, VP International Operations, BWH Hotels and his team, who will contribute to key discussions on hospitality investment and growth across the region.
Strategic expansion across Africa continues with four new hotel openings planned for this year, strengthening the group’s footprint in key regional markets. The growth includes two new properties in Nigeria, one in Ethiopia, and one in Tanzania, reflecting the brand’s commitment to supporting Africa’s dynamic tourism and business travel sectors. In Nigeria, the Best Western Premier McDons Skye Hotel and the Best Western Plus Ambience Hotel Ikeja represent the group’s upscale and upper midscale offerings, combining modern design, international service standards and locally inspired hospitality.
“Investor confidence comes with predictability. While the world is filled with uncertainties, we are seeing growing trust and confidence across many African countries,” said van den Berg. “The continent’s future projected tourism numbers are promising and reinforce investor appetite across key markets.”
The company highlights Ethiopia, Tanzania, Egypt and Morocco as markets showing particularly strong development momentum, supported by a wave of new pipelines and hotel projects, especially in Northern Africa.
“In the past year, we have signed more than 25 new pipeline properties in Morocco, and we are actively working on a dozen additional projects in Egypt,” noted van den Berg. “These two markets are rapidly accelerating and represent major growth engines for our brand family across Africa.” This expansion supports BWH Hotels’ strategy to broaden its portfolio including Best Western Hotels & Resorts and WorldHotels, offering diverse development opportunities for different market segments—from upscale and upper midscale properties to soft branded luxury.
Best Western Premier McDons Skye Hotel, Owerri, Nigeria caters to both business and leisure travellers. It features rooftop bar, restaurant, state-of-the-art fitness centre, outdoor pool, and flexible meeting and event facilities.
Best Western Plus Ambience Hotel – Ikeja, Lagos, Nigeria is upper-midscale hotel. It offers on site restaurant, meeting room ideal for small corporate gatherings, fitness center and relaxation areas for business travellers on the go.
van den Berg said, “Africa continues to be a priority region for BWH Hotels, and we look forward to contributing our insights and strengthening our partnerships across the continent.
