HONG KONG LAUNCHES CONTEST WITH FOX LIFE
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FOX Life, in partnership with Hong Kong Tourism Board, has rolled out a new contest, wherein people can log on to the FOX LIFE FB page from 20 July 2015 for four weeks and create a perfect Hong Kong itinerary by dragging and dropping the options from a list of fun activities. Also, the quirky questions added as to why you would want to discover Hong Kong could be answered with a fun picture. One solo traveller and one group of four will win a trip to Hong Kong.
Talking about the contest, Swati Mohan, Business Head- India, FOX International Channels said, "True to the philosophy of the show Life Mein Ek Baar, the Hong Kong Mein Ek Baar contest gives consumers a chance to see, feel and taste just how amazing life could be if we learn to live it to the fullest and truly. We are delighted to tie-up with Hong Kong Tourism Board to give our consumers a chance to take the plunge to the exotic destination and experience a big bite out of life.”
Expressing happiness on this initiative, Peter Hoslin, Regional Director, Europe and New Markets at Hong Kong Tourism Board said, “We are delighted to partner with Fox International Channels and extend a warm welcome to the winning person to our vibrant Hong Kong Hong Kong Mein Ek Baar contest is our effort to engage and interact with the Indian travelers and give them myriad options to explore our destination in terms of food and culinary, adventure, shopping and what not. India being our important market, we hope that with this collaboration we can showcase Hong Kong as the most sought after destination for the Indian travellers.”