INPROTUR PLANS THREE-CITY SEMINAR IN INDIA
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Overwhelming response from India has encouraged INPROTUR (National Institute of Tourism Promotion in Argentina) to conduct a multi-city interactive seminar to promote Argentina. Argentina is the first South American country to tap into the Indian Market. This will be its first interactive seminar in the India.
The Interactive Seminar will be held in three major Indian cities, including Bengaluru, Kolkata and Mumbai, commencing on 9 September in Bengaluru, 11 September in Kolkata and 12 September in Mumbai.
At the seminar, the delegation will showcase the various Argentine attractions, to position Argentina as a place of many experiences, based on the guidelines that have been developed by the “International Marketing Plan 2012 - 2015 ConectAR”. The goal this year is focused to support the Indian travel trade in every way and help them promote Argentina as a ‘must visit’ destination among Indian travellers.
“Last year has been excellent for Argentina and the expectation from 2014 is to be even better! There has been some fantastic response from the travel trade as well as the Indian travellers. They have been absolutely thrilled with the ‘diversity’ the country offers travellers, which allow them to create out of the box itineraries. We have also seen MICE groups travelling to Argentina, which has been a very encouraging," said Roberto Palais, Executive Secretary, INPROTUR
Medha Sampat, Director, KNACK - India representative for INPROTUR stated, “We have been working very closely with the travel trade. In 2014 we will continue our efforts to work even more closely with them to understand their needs and preferences. The travel trade is very important for us, as they are conversant with the needs of the travellers and are in a position to understand their clients' needs to provide the best services that would fulfil their desires. We have seen great interest from the travel industry. We are here to support them in every possible manner. The Indian traveller is looking for fresh and bold experiences and Argentina offers exactly that! It is a top notch destination which allows the Indians to discover many jewels. We have seen an all round growth and interest from India.”