LISA RAY TO BE INSIGHT VACATIONS’ GLOBAL BRAND AMBASSADOR
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Insight Vacations has announced Bollywood star and philanthropist, Lisa Ray as its new Global Brand Ambassador for the Exotics and Gold Collections. A world traveller, Ray has lived in Paris, Milan, London and Los Angeles, and maintains residences in Mumbai and Toronto. She recently returned from India and Italy experiencing two of Insight Vacations most popular trips, Imperial Rajasthan and Italian Vogue.
Ray enjoyed the brand’s outstanding signature hotels and immersive Signature Experiences while mingling with her fellow travellers. She documented her journeys, which she shared with her loyal global fan base via her social media channels, which include 206,000 Facebook fans and 200,000 Twitter followers. With her storytelling skills, Ray will be creating content for the award-winning brand with videos, photography and blogging. In the coming months, she will be making special media appearances across the globe and sharing her latest Insight Vacations adventures.
“Lisa’s immense passion for travel, living life to the fullest and vibrant personality has enabled her to create an engaging online audience which continues to grow with her curated content. Her loyal international fan base, along with her Indian and European ancestry, gives her the wonderful ability to be a ‘bridge’ for Eastern and Western cultures, which truly makes her an authentic Global Brand Ambassador,” said Marie Anne MacRae, Global VP, Strategic Partnerships, The Travel Corporation.
“I'm pleased to be Insight Vacations’ first ever Global Brand Ambassador since I've been an avid traveller and nomad for most of my life – having lived in several continents – yet, my recent experiences with Insight have given me a unique perspective on travel. I'm proud to be associated with this premium escorted journeys company that takes care of all the hassles of modern travel and this is the best way to truly experience a new country while indulging the 'travelista' in me,” said Ray.