Marriott Bonvoy launches new Outdoor platform; unveils Outdoor Collection brand
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Announcement revealed alongside a 10-million Marriott Bonvoy Point giveaway in partnership with global adventurer Dylan Efron.
Marriott Bonvoy launches Marriott Bonvoy Outdoor, a new digital platform that aims to enable travellers to discover and book their next trip based not only on where they want to go but also on what they love to do. Travellers can now search across 450+ hotels, 50,000 homes & villas, and curated tours & activities that offer immediate access to some of the most popular outdoor activities.
Alongside the platform, Marriott is also unveiling its newest brand, the Outdoor Collection by Marriott Bonvoy™. This curated portfolio aims to offer outdoor-focused, design-forward stays, from cabins tucked into woodlands near National Parks to boutique hotels on cliffs’ edges. Every property in the Outdoor Collection by Marriott Bonvoy is said to combine unparalleled access to nature alongside the essential needs.
Marriott Bonvoy has also teamed up with TV personality, filmmaker, and passionate outdoorsman Dylan Efron to unveil the Drop Pin Challenge.
“We built Marriott Bonvoy Outdoors to help people, whether that’s cresting a mountain trail, catching the perfect wave, or simply finding quiet under the stars,” said Peggy Roe, Executive Vice President and Chief Customer Officer, Marriott International. “Travel is at its best when it speaks to who we are and what we love. It’s about reconnecting with yourself and the people you love in the places that inspire you most. With the new Outdoor Collection by Marriott Bonvoy, our curated Marriott Bonvoy Moments, and even playful activations like the Drop Pin Challenge with Dylan Efron, we’re not just offering places to stay, we’re opening doors to experiences that inspire, connect, and stay with you forever.”
The two inaugural brands of the Outdoor Collection by Marriott Bonvoy are Postcard Cabins and Trailborn Hotels, aiming to redefine how travellers experience the outdoors. With over 1,200 cabins across 29 U.S. locations – each are said to be just two hours from major cities. Meanwhile, Trailborn Hotels elevates outdoor adventure into boutique hospitality with premium properties in the Outdoor Collection by Marriott Bonvoy located in destinations including the Blue Ridge Mountains, the Grand Canyon, and the premier surf town of Wrightsville Beach, North Carolina.
