Sarovar Hotels brings back ‘Book Now, Pay Jab Aap Aao’

Sarovar Hotels has relaunched its popular guest-first campaign, Book Now, Pay Jab Aap Aao, aiming to offer travellers flexibility and a seamless booking experience while planning their New Year getaways.

With no prepayment required and zero cancellation charges, the campaign enables travellers to lock in their holiday plans without financial stress or uncertainty. Valid for bookings and stays until January 10 2026.

Nitika Khanna, Director of Marketing & Communications, Sarovar Hotels, says, "By bringing back Book Now, Pay Jab Aap Aao, Sarovar Hotels reinforces its commitment to flexibility, transparency, and guest-first hospitality. The initiative reflects the brand’s continued focus on making travel simpler and more accessible—particularly at a time when travellers value freedom, trust, and convenience while planning their holidays."