STAAH INTRODUCES NEW PRODUCT ‘RATESTALK’

Setting a competitive rate for hotels is a constant challenge for property managers. A room priced too low will lose profitability, and if it’s too high, potential guests will book elsewhere. Keeping this in mind, hotel management software company STAAH, has designed an unique software called RateSTalk. It’s a rate analysis tool that goes into various sites over the internet and collects competitors’ rates and delivers them to the manager’s desk at the click of a button.

“The hotel or motel manager can nominate which competitors they want to track and the software collects the rates they have set for today, tomorrow and months ahead - all in real time. Potential guests are very price conscious and technologically savvy so they can easily check your rates against your competitors. If you don’t get your rate right, you will lose business,” said Tarun Joukani, Director, STAAH.

Knowing what the comparative businesses are charging leads to informed decisions, which in turn leads to increased occupancy, yields and profitability. The software is available on a monthly subscription.