VACATIONS EXOTICA ACQUIRED BY BALMER LAWRIE & CO
Representative image
Holiday brand Vacations Exotica, along with its people and business, has been taken over by Balmer Lawrie & Co. Balmer Lawrie is one of the oldest and largest IATA accredited travel & tour agents in India providing domestic & international travel and ticketing, and travel & tourism related services to its clients. It has 88 touch points pan India including ISO certified branches in all major cities.
“Being a part of Balmer Lawrie propels us to be powerful holiday brand. This helps us to expand our value proposition and offer end-to end services in the Outbound, Inbound Holidays, including Indian Holidays for domestic travellers and the MICE segment. We are all geared up to strongly leverage the synergy and move forward as a more vibrant and dynamic entity. A leader in innovation, cost optimisation and quality driven holiday products, Vacations Exotica promises to continue bringing you "never before experiences", living up to the spirit of its tagline ‘A world of difference’,” said Ravishankar, COO, Tours - Vacations Exotica.-Balmer Lawrie & Co. Ltd.