India’s tourism potential is widely acknowledged, yet its global performance tells a different story. Industry gathers for a candid discussion at SATTE 2026 spotlighting why the Brand India needs more than just the nostalgia. Full report here:

The Indian Association of Amusement Parks and Industries (IAAPI) announces the 24th edition of the IAAPI Amusement Expo to be held from March 10 to 12, 2026 at the Bombay Exhibition Centre (BEC), Goregaon, Mumbai. The expo is supported by the Ministry of Tourism, Government of India, under the banner “Incredible India”, and with Telangana and Madhya Pradesh Tourism as the Partner State...

The India Tourism Development Corporation (ITDC) and its flagship property, The Ashok Hotel, have unveiled a comprehensive set of physical and digital initiatives, marking their joint 60th and 70th anniversaries, respectively. The series of multi-dimensional, high-impact initiatives was inaugurated by the Union Minister for Culture and Tourism, Gajendra Singh Shekhawat and Union Minister of...

Every year on January 25, India pauses to celebrate National Tourism Day, a celebration of travel’s transformative role in the nation’s economy, culture and community engagement. Observed by the Ministry of Tourism, Government of India, the day serves as a reminder of tourism’s evolving significance in shaping the country’s global image under the ‘Incredible India’ banner...

Thoughts & perspectives by Raj Bajaj- Chairman Perfect Travels & Tours Pvt Ltd

Brand India, once synonymous with the iconic "Incredible India" campaign, has somewhere lost its voice in a marketplace that no longer responds to traditional tourism marketing. As promotional budgets continue to shrink and visibility on global platforms blurs, India needs to transform its approach or risk becoming invisible in the world's most competitive tourism landscape.

The state witnessed 51.84 lakh domestic visitors, 2.71 lakh international tourists in H1 2025.

The state’s strategic submissions at conference focused on aligning national aviation policies with the requirements of tourism-centric states.