The discussion explored India’s outbound momentum and its expanding global footprint, while highlighting how destinations can differentiate themselves in an increasingly competitive market and how SATTE continues to serve as a potential bridge, helping destinations build visibility, trust, and tangible traction in the Indian market. The discussion was steered by Jyoti Mayal, Chairperson of the Tou

Whether it’s an airline opening new skies for India, a hotel extending trust through ethical practices, or a chauffeur upholding a service, tourism’s success depends on collective accountability. For India to rise as a global tourism force, its stakeholders must act as one orchestra, tuned to a common rhythm of an important thing called ‘trust’.

Brand India, once synonymous with the iconic "Incredible India" campaign, has somewhere lost its voice in a marketplace that no longer responds to traditional tourism marketing. As promotional budgets continue to shrink and visibility on global platforms blurs, India needs to transform its approach or risk becoming invisible in the world's most competitive tourism landscape.

Currently being held in Udaipur, this conference by MoT, aims to foster greater policy convergence in implementing the tourism transformation agenda, ensuring that every region contributes to building a globally competitive and sustainable tourism ecosystem for a Viksit Bharat.

Prime Minister Narendra Modi inaugurated the Navi Mumbai International Airport on October 8. NMIA, developed by AAHL and CIDCO, marks a landmark milestone in India’s aviation and infrastructure journey and will reshape the region’s travel and growth landscape.

International travel interest is expanding at a faster pace, with inbound searches by overseas travellers growing by 67% year-on-year during the holiday period.

This story takes a dive into this whirlpool, how the outbound dragon can be being steered, how emerging destinations are forming new strategies to woo the Indian traveller, and what the planners themselves see as the way forward.

Additionally, the Ministry released the 66th edition of the India Tourism Data Compendium, marking record international and domestic arrivals, employment generation, and economic contributions. India now ranks 20th globally in international tourist arrivals and continues strengthening its tourism infrastructure. These outcomes were a part of Ministry’s celebration of World Tourism Day 2025.

As per an official notice, his tenure at the ministry will be of five years.

Lower taxes to support tourists and craftsmen. The new GST rates will make hotel stays more affordable for middle-class and budget travellers and will boost weekend travel, pilgrimage circuits, heritage tourism, and eco-tourism. For transport, it will help bring down ticket fares, especially in semi-urban and rural routes.